Trade for prosperity

Our end-to-end technology and operating platform enables brands to scale globally and at pace. Both THG’s own brands – such as household names Myprotein and LOOKFANTASTIC – along with hundreds of third-party clients including Neals Yard Remedies, Nestle, Elemis and Homebase.

A peer-to-peer total ecommerce solution

THG Ingenuity is completely unique in that it’s both a peer-to-peer ecommerce retailer and a service provider to global cross-border commerce operations. The same technology that drives the growth of THG’s brands also powers the growth of our Ingenuity partners. As a result, any developments, and enhancements we make to our technology, operations, digital marketing or data solutions automatically benefits our clients too.

Developed as a solution to restrictive and disproportionately expensive third-party ecommerce solution providers, THG Ingenuity has now positioned itself as the partner of choice for brands looking to grow globally, at pace, eradicating complexity, and a need for multi-partner relations.

A simplified approach to direct-to-consumer (DTC) commerce

As a total ecommerce solution, our approach empowers brand owners with a simplified one-partner approach offering integrated capabilities across technology, fulfilment, and digital marketing to deliver brand growth with resilience and speed, meaning that from first click to final mile we have everything required to support your brand to get online and grow.

Brands partner with Ingenuity for support with a range of digital growth objectives. From digital transformation for traditional retailers including Homebase and Matalan, to enhanced digital customer experience including launching initial DTC offerings for brands including: William Grants & Sons, Vita Coco and Revolution Beauty.

Whether you’re looking to launch your first DTC site, enter new global markets, find a partner for a final mile fulfilment solution, reach new audiences, or retain existing ones, THG Ingenuity has the teams, skills, and experiences to support the objectives behind your global brand goals.


To find out more about our unique approach to global ecommerce visit our website